If you are a Life Coach, business coach, or a mentor in any way, you probably have an expertise in a certain area that you have been told others might benefit from. But can you get any coaching jobs with this expertise?
As in all other matters of an open nature, it depends. David Wright is the author of Get a Job (2006, W3 Group, LLC) and offers his general opinion on the matter in a recent blog post:
“It boils down to a choice – are you going to drift along your career like a jellyfish in the ocean, hoping you’ll end up someplace nice, and hoping that your boss will “give” you a raise? Or are you going to be proactive and take charge of your career path, and both start earning what you are worth and make yourself worth more and more (and earn more and more) each year?”
If you already have a job with a company, you are most likely there because your specific business knowledge gives them a leg up and helps their bottom line. Chances are, however, you won’t be working as a life coach for a company unless they are very large and have a big self-help budget to spend on employees. If so, congratulations! You are among a select few. Give your thanks and pass the butter beans!
Finding a coaching job will require a specialized search that must match your expertise with the specific needs of the company you are wanting to work for. You will have to know everything about this company and be knowledgeable enough to sell yourself based on the measurable benefits you bring to them. Knowing who to speak to also helps! In a big company it will not be the CEO, so find out who your contact is and start stalking him or her (in a nice way, of course!).
The good thing about applying for coaching jobs is that you usually only have to sell one person. The bad thing about applying for coaching jobs is that its till only a “job.” More than one entrepreneur I know describes this as “Just Over Broke.”
So what’s the real attraction to a coaching job? Just because you were told in school to “get a good education so you can get a good job” does not mean that jobs are necessarily the way to go! If you have expertise that a company is willing to pay for, you know you have something that’s in demand. You can also be assured that your knowledge is worth much more in the open market since, after all, companies have to make a profit. Whey would they pay you more than you’re worth? They wouldn’t.
Intead of coaching jobs, consider owning your own company. Then get out there and start selling your services! By making your own job, you can actually “drop out” of the recession and slow job market! Its easy – all you need is a registered company name or DBA, some business cards and a phone and website. If you’re a Life Coach, you may also want to get some business tips, such as the free report called “The 7 Biggest Mistakes Life Coaches Make in Business, and How to Overcome Them.”